This past Saturday, 18 January 2025, South African media powerhouse Relebogile Mabotja cemented her place as one of the most influential figures in the entertainment industry by producing Showmax’s inaugural live-streamed entertainment event. Grammy Award-winning sensation Tyla delivered an unforgettable farewell concert, live-streamed to audiences in 44 African countries via Showmax, marking a historic moment for both the artist and the streaming platform.
Relebogile Mabotja, who served as the Executive Producer for the groundbreaking live broadcast, led her production company, Black Swan Media, to new heights as it seamlessly delivered a world-class event. The concert and its dazzling red carpet proceedings captivated audiences, showcasing Relebogile Mabotja’s award-winning expertise and vision.
Speaking on this milestone, Relebogile Mabotja shares: “Producing Showmax’s first live-streamed entertainment event was an incredible honour for my team and I. It was a privilege to collaborate with Tyla, a phenomenal artist, and to bring this historic event to life for fans across the continent. It’s moments like these that redefine storytelling and celebrate African talent on a global stage.”
Relebogile Mabotja’s track record in producing live events is nothing short of remarkable. She is the recipient of a SAFTA for Best Entertainment Programme for her work on the Miss South Africa 2022 live finale and has consistently raised the bar for South African productions. Her dedication to excellence was evident in Saturday’s flawless execution, a feat that will undoubtedly inspire future live productions in Africa.
Relebogile Mabotja has spent over two decades carving her path as a producer, presenter, and creative visionary. From her award-winning work on television to her leadership in the radio and music industries, Relebogile Mabotja’s impact is unparalleled. Her company, Black Swan Media, continues to push boundaries, proving its innovative prowess through this landmark collaboration with Showmax.
The event also highlighted the significance of amplifying African voices and stories. With Tyla’s heartfelt farewell and Mabotja’s exceptional production leadership, the live stream brought Africa together to celebrate its talent and artistry.
This live-streamed concert not only marked a major step for Showmax as a platform but also underscored the continent’s potential to deliver world-class entertainment experiences. Relebogile Mabotja’s role as Executive Producer was pivotal in ensuring the event resonated with audiences while setting a new benchmark for the South African entertainment industry.
Follow Relebogile Mabotja online for behind the scenes footage of this historic event.
